Giant UK has purchased Thomas’s Cycle Revolution Ltd (TCR) including its three branches in Colchester, Ipswich and Norwich, after the bike dealer fell into adminstration.
Facilitated by joint administrators Dominic Dumville and Henry Page of Mercer & Hold, the purchase took place last month (23 March 2026) and has saved 21 jobs in the region.
“These stores have long been an important part of the Giant UK network, so we’re very pleased to secure their future and build on the strong foundations already in place,” said Ian Beasant, Managing Director of Giant UK.
“We’re looking forward to working closely with the experienced teams on the ground and ensuring continuity for customers and local cycling communities across East Anglia.
“This represents a positive step for the business in the region, and we remain committed to supporting riders through quality products, expert service and a welcoming retail environment.”
Dominic Dumville, Partner at Mercer & Hole and Joint Administrator commented: “The successful completion of this transaction has ensured a well-known family business continues to operate in East Anglia preserving 21 jobs throughout the region. The sale will also result in a better return for creditors.”