{"id":119886,"date":"2026-05-06T09:08:56","date_gmt":"2026-05-06T09:08:56","guid":{"rendered":"https:\/\/basketball.runfyers.com\/index.php\/2026\/05\/06\/masai-ujiris-first-mavericks-message-were-going-to-win-as-doncic-era-addressed-talkbasket-net\/"},"modified":"2026-05-06T09:08:56","modified_gmt":"2026-05-06T09:08:56","slug":"masai-ujiris-first-mavericks-message-were-going-to-win-as-doncic-era-addressed-talkbasket-net","status":"publish","type":"post","link":"https:\/\/basketball.runfyers.com\/index.php\/2026\/05\/06\/masai-ujiris-first-mavericks-message-were-going-to-win-as-doncic-era-addressed-talkbasket-net\/","title":{"rendered":"Masai Ujiri\u2019s first Mavericks message: \u2018We\u2019re going to win\u2019 as Doncic era addressed &#8211; TalkBasket.net"},"content":{"rendered":"<p><\/p>\n<div>\n<div class=\"wpb_video_wrapper\"><noscript><iframe loading=\"lazy\" title=\"Masai Ujiri Introductory Press Conference\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/pyOG7N9sriY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/noscript><\/div>\n<p>Masai Ujiri was formally introduced as the <a href=\"https:\/\/www.talkbasket.net\/217656-masai-ujiri-joins-the-dallas-mavericks\" type=\"post\" id=\"217656\" target=\"_blank\" rel=\"noopener\">Dallas Mavericks\u2019 new team president and alternate governor<\/a> on Tuesday, May 5, marking a leadership shift built around evaluation, direction, and a stated focus on winning.<\/p>\n<p>He opened the session with repeated appreciation, saying, \u201cThank you. Thank you. Thank you. Thank you Patrick,\u201d after briefly addressing a personal interruption involving his son during the start of the press conference. He added, \u201cThis is incredible\u2026 to come to this storied organization, the Dallas Mavericks, come back to the NBA, it\u2019s a blessing and I\u2019m honored.\u201d<\/p>\n<p>Ujiri immediately centered his message on organizational expectations, stating, \u201cI hope to bring calm. I hope to bring to this place winning. Yes, we want to get back to winning.\u201d He added, \u201cThis is a winning organization. We want to get back to that.\u201d<\/p>\n<p>He also acknowledged the franchise\u2019s recent emotional transition, referring to the <a href=\"https:\/\/www.talkbasket.net\/192620-boom-lakers-trade-anthony-davis-for-luka-doncic-in-stunning-blockbuster-deal\" type=\"post\" id=\"192620\" target=\"_blank\" rel=\"noopener\">Luka Doncic trade<\/a> context by saying, \u201cThere\u2019s a healing process with that.\u201d He followed with a cultural framing of change, stating, \u201cwhen kings go, kings come\u2026 and the king went, and we have a little prince here that we\u2019re going to turn into a king.\u201d<\/p>\n<p>On roster direction, Ujiri emphasized internal development and long-term structure, saying, \u201cWe have something shiny here,\u201d and describing Cooper Flagg as \u201ca generational player,\u201d adding, \u201cWe have one player here that can turn everything.\u201d<\/p>\n<p>He also noted that evaluation remains ongoing, particularly around the coaching position, stating, \u201cI\u2019m going to meet with Jason Kidd, hear his thoughts on everything,\u201d while adding, \u201cwe\u2019re going to look at this thing from head to toe.\u201d<\/p>\n<p>Organizational alignment was a recurring theme, with Ujiri saying, \u201cThe focus now is not any distraction. The focus is winning in every single department we have.\u201d He also pointed to behind-the-scenes development work, including \u201chow we figure out medically what we do,\u201d and broader player support systems.<\/p>\n<p>Reflecting on his year away from a full-time NBA role, he stated, \u201cI want to win again. Sports is about winning. That\u2019s what we play sports for.\u201d He also referenced his time away from the league, saying, \u201cI\u2019ve been Uber driver to my kids\u2019 games,\u201d highlighting his family-centered break from executive duties.<\/p>\n<p>On potential roster combinations, Ujiri expressed anticipation for future on-court fit, saying, \u201cI can\u2019t wait. I want to see that,\u201d when discussing Kyrie Irving alongside Cooper Flagg.<\/p>\n<p>The introductory event closed with continued emphasis on evaluation, structure, and long-term competitiveness, with Ujiri consistently returning to the central theme of building toward winning in Dallas.<\/p>\n<\/div>\n<p><a href=\"https:\/\/www.talkbasket.net\/217741-masai-ujiris-first-mavericks-message-were-going-to-win-as-doncic-era-addressed\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Masai Ujiri was formally introduced as the Dallas Mavericks\u2019 new team president and alternate governor on Tuesday, May 5, marking a leadership shift built around evaluation, direction, and a stated focus on winning. He opened the session with repeated appreciation, saying, \u201cThank you. Thank you. Thank you. Thank you Patrick,\u201d after briefly addressing a personal [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":119888,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/119886"}],"collection":[{"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=119886"}],"version-history":[{"count":0,"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/119886\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/119888"}],"wp:attachment":[{"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=119886"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=119886"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/basketball.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=119886"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}